The Algorithm Blues

I spent three weeks writing what I sincerely believed was the best LinkedIn article ever published. Research, storytelling, a hook I was proud of. It got 23 views. My mum accounted for at least four. The same day, a guy in my feed posted a blurry photo of his dog sitting on a laptop, captioned "my new SEO manager 😂". Over a thousand interactions. I stared at the screen for ten solid minutes, reviewing every career decision I'd ever made. That's when it clicked: the algorithm behaves like a bad relationship. It love-bombs you with one post that flies, then ignores you for six months, and you keep coming back because you remember the one time it worked. Maybe if I post between 9:30 and 11:30 on a Tuesday. Maybe with exactly three emojis. You start reading posting-time guides like horoscopes. You even consider hashtags, dignity be damned. Blues is the oldest form I know for singing about something that keeps hurting you and that you keep going back to anyway. So that's what this is: the blues for every marketer who has refreshed their analytics hoping something changed in the last two minutes. It didn't. If you've ever whispered "please, just show my content to people" at your phone, this one's yours.

LSLachezar, writing songs so you don't have to cry alone